Double Your Referrals and Upgrade Your Clients With 5 Simple Steps

In studying successful entrepreneurs and professional business people, the most effective ways I have seen for growing your business and increasing your income includes a strategy of following up with your clients and customers.

5 Simple Steps to Double Your Referrals and Upgrade your Clients

 

  1. Use a Personal Touch - The saying, "they don't care how much you know until they know how much you care" is true in any business. The more personal your communication, the more effective the message will be.
  2. Communicate a Slogan or Message Unique to Your Business or Service - Successful businesses and service providers understand how important creating a special saying or slogan it is for your success. You want to imprint your unique slogan or message in your clients and prospects mind. So every message you send them should include your slogan or message.
  3. Be Consistent and Frequent - Your goal should be to personally touch your clients at least 18 times a year if not 24 to 36 times a year. To achieve this goal you will need to have a systemized process of staying connected to your clients. My suggestion is to have two systems. The two systems I use are greeting cards and emails. My goal is to send a personalized card once a month and an email twice a month. Without a system this would be an impossible task.
  4. Use a System to Leverage Your Time - The most successful professionals and bussinesses create systems and processes that allow them to leverage their time so they can concentrate on their daily activities to run their business.
  5. Have an Auto pilot System - The most effective referral generation and follow up systems work on auto pilot. When you can automate your follow up process, it produces amazing results with very little effort. If your system is not automated, if you are like me there are days where some very urgent things need to be taken care of and they will replace my follow up.

 

If you have a goal of increasing your referrals, upgrading your clients, growing your business, or increasing your income take the time to create a unique, personal, automated follow up system.

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